Cloud to Ground

curators: Oren Eldar, Hadas Maor, Idit Kopsky
role: research and production team partner


The Israeli pavilion's exhibition "Cloud to Ground" at the Venice Biennale presents an architectural exploration of the infrastructure underpinning the Fourth Industrial Revolution. Israel’s strategic position at the crossroads of continents, along with the significance of its land to the three monotheistic religions, has historically made it a contested battleground. Yet, since its founding in 1948, Israel has transformed into an unstable and isolated island within its region. Today, this relative stability is being disrupted by Blue Raman, a new fiber-optic cable laid by Google, stretching across the Israeli desert

A key feature of the exhibition is an engraved roadmap, created using a photochemical technique. The map highlights the historical imperial routes that have passed through what is now Israel, revealing a story of continuous and renewed settlement driven by hyper-global commercial forces—settlement grounded in control of infrastructure rather than the mere conquest of land